A complete redesign and rebuild of the ecommerce site for a Lagos-based women's fashion brand, giving the store an identity that matches the quality of the clothing and a shopping experience built to convert.
Project at a glance
Client
Sector
Ecommerce, women's fashion
Services
Web design and development
Scope
Complete redesign and rebuild
In their words
- Norma Loeb
Founder, Lewy Body Dementia Resource Center
01 · The client
Style Envie is a Lagos-based ready-to-wear house creating vibrant, stylish designs for women at home and abroad. They make timeless, deliberate pieces and ship them to customers in Nigeria, the UK, the US, and beyond.
Their clothing is made with real care, and they needed an online store that reflected that. They came to us for a complete redesign, one that would present the brand well, make the range easy to shop, and serve customers buying from different countries and currencies.
02 · The challenge
Style Envie sells a premium product to a customer who cares about how things look, so the store had to feel considered from the first screen. The site needed to carry the brand properly, hold its own against other fashion labels, and give shoppers a reason to trust it enough to buy.
It also had to work for an international customer base. Style Envie ships to Nigeria, the UK, and the US, so the store needed to handle multiple currencies and make the shopping and checkout experience smooth for someone buying from anywhere, on any device.
03 · How Lucanix responded
We redesigned the store to match the quality of the clothing, with a modern, fully responsive design that puts the products front and center. The layout is built to guide shoppers from the homepage through to checkout, and to make browsing the range feel effortless on any device.
The store now supports multiple currencies, so shoppers in Nigeria, the UK, and the US see prices in their own currency, with a checkout that stays simple throughout. The site is also fast and fully responsive on all devices, giving the brand a solid foundation to grow on.
04 · The result
Style Envie now has an online store that matches the quality of its clothing. The design presents the range well, the store is easy to shop, and the whole experience works smoothly across devices and currencies for customers buying from Nigeria, the UK, and the US.
The site is fast, fully responsive, and built on a foundation the brand can keep growing with as it adds products and reaches more customers.
